Search engine optimization Simple English Wikipedia, the free encyclopedia

Choose keywords with a large search volume so that you don’t waste money on keywords that don’t drive traffic. They will influence users and increase your clickthrough rate (CTR). You’ll attract more people that are interested in your business by optimizing your tags. There are many factors that search engines take into consideration when ranking your site. In fact, 83% of Internet users expect a website to load in three seconds or less!

It Helps You Fix Your Site’s Issues

For example, you can enhance your blog posts’ ranking by organically weaving the missed keywords into the existing content. Search engines use URLs to determine the relevancy of your page. If you want to help your page rank in more relevant search results, you’ll want to optimize your URLs. When you don’t have a clear URL, it makes it difficult for users and search engines to understand your page’s context.

Understanding the techniques used to capture this meaning helps to provide better signals as to what our content relates to, and ultimately helps it to rank higher in search results. This post explores a series of on-page techniques that not only build upon one another, but can be combined in sophisticated ways. Click to add suggestions and build a list of topically aligned keywords. The Topical Keyword Tool helps you verify that the keywords you’re focusing on will give you authority & relevance for your actual category. Use On-Page.ai’s AI to determine the contextual relevance of your links (just like Google) and identify weaknesses in your link profile. As long as you’re regularly running scans, you’ll always have clear instructions with exactly what to do to either gain higher rankings or defend your top position.

Good alt text is brief and avoids details that are irrelevant to the context an image provides. You may find it easier to start with the core content of the page and let that inform the rest of your on-page SEO strategy. When writing your content, ensure your target keyword is present in your H1 title to aid higher ranking. Incorporate your keywords naturally throughout the rest of your body text, making sure it is present in the first 100 words. Internal linking is the practice of adding links to navigate from one page to another within your site.

Consider adding external links to your on-site SEO checklist as well. Linking out to high-quality informational resources can add credibility to your content and provide additional value for your readers. Proper header tags also improve readability and user experience by making your content easier to scan and understand.

On-page SEO refers to a set of strategies, techniques, and processes that help your content appear as high as possible in the results returned for relevant queries. The higher your site ranks, the greater your search engine visibility and the more traffic you’ll likely receive. This search engine optimization (SEO) guide explains on-page SEO vs. technical SEO. Below, you’ll learn the difference between on-page SEO and technical SEO and how each affects your website’s performance in search results. Learn how to improve a website’s search engine rankings by performing a thorough analysis of the page’s SEO. Important things to look for include things like Deprecated HTML Tags, SEO Friendly URL, Keyword Density, Favicon and Image Alt Tag.

Free on-page SEO checkers

Additionally, HTML elements may shorten the semantic distance between concepts, pulling them closer together. For example, list items can be considered equally distant to one another, and “the title of a document may be considered to be close to every other term in document”. Page segmentation becomes significantly more important as we move toward mobile devices, which often hide portions of the page.

For example, when I published this post, I added a table of contents with “jump links” to each tip. Today you’re going to learn EXACTLY how to improve your site’s ranking in SEO Anomaly 2025. Featured snippets are short pieces of text carefully extracted by Google to provide a concise and direct answer to the user search.

The Ultimate On Page SEO Checklist For 2025 To Increase Rankings

• Images on your page can rank in Google Images and send you more traffic.
• H1-H6 header tags are HTML elements that create a visual hierarchy of a web page, which helps users and search engines quickly scan and interpret the content of a web page.
• Research by Google, SOASTA, mPlus Mobile and others, have shown that a site loading delay of even a few seconds can decrease conversions by double-digit percentages.

Technical SEO is a term used by marketers to describe advanced SEO practices in the domain of professionals. Examples might include optimizing a site’s code base for faster loading, or analyzing performance issues on a large e-commerce site. Changing the calendar year on posts without adding any updates to the content. SEO plugins often have a feature to update the year automatically.